The AI Frontier in Customer Interaction
AI is a pioneering technology that lets self-storage operator redefine how they run their business. It has the potential to automate and optimize every process. One of the biggest impacts of AI is felt in customer interactions. With AI chatbots and assistants, businesses can bring their customer satisfaction to a new level while reaping many other benefits. Here are some specific applications of AI chat solutions and the benefits they bring to customers and operators.
24/7 Customer Support
Chatbots can provide instant, around-the-clock support for a majority of inquiries. AI chatbots can troubleshoot various simple and complex issues, like problems accessing the unit and giving the customer. The few that the system cannot solve can be escalated to a human support agent. The overall resolution time for all tickets decreases with the introduction of a chat assistant. Problem resolution becomes much more efficient. New chat commerce solutions integrate with all major messaging apps, so the customer can get immediate assistance with very little effort. This, in turn, improves customer retention and loyalty.
Personalized recommendations
AI can analyze large volumes of data in a very short time. For every visitor on the website, it can consider browsing history, existing customer data, and browsing behavior on the site to accurately predict the customer’s needs. The chatbot can then proactively reach out to the customer and offer the most suitable product. This approach can convert hesitant leads into very satisfied, paying customers. Chatbots can also proactively reach out to customers about promotions, reminders, important announcements, or up-sell opportunities.
Gamification of Interactions
Gamification of customer interactions is crucial to improve overall customer service performance results. Customers become more engaged and enthusiastic. They work because they appeal to our subconscious need for status, achievement, and success – even small and trivial success, like getting points for answering a customer survey or leaving a review. Chatbots can use the same techniques. For example, we can design the size calculator like a small quiz game.
Complex Conversations
Conversational AI has more sophisticated language processing models than previous generations of chatbots. It is better at interpreting customer intent. In its answers it can adjust the tone to suit the individual customer and conversation better. AI chatbots can also handle multi-turn conversations. These are very easy for humans because we remember the context, but they are hard for chatbots. However, multi-turn conversations are crucial in customer service because we can never predict how many turns it will take to resolve a given issue. AI can help turn a rigid check-list like support script into a real conversation. The more natural it feels, the more satisfied the customer will be.
Streamlined Booking Process
Chatbots can guide customers through the entire booking process. They can advise on the unit size, make real-time adjustments to prices – be it adaptive pricing based on demand patterns or a limited-time offer to entice the customer, generate the lease agreement, process the payment, and even schedule a move-in date. To wrap it all up, it can even try to sell suitable add-on services. The best of all is that the customer can do this through a messaging app on their phone, like WhatsApp, Line, or Instagram.